LU
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MINA SKIN CARE BRANDING

LU
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MINA SKIN CARE BRANDING

My Scope of Work:

Branding

“Lumina” is where skin science meets serene self-care. A brand born to illuminate confidence through natural glow and gentle rituals.

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Introduction

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Introduction

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Introduction

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Challenge

When we began the redesign of Lumina’s digital presence, the challenge was to shift from a generic skincare layout into a soulful, emotionally engaging experience that aligns with the brand’s promise of purity and radiance. The original site lacked coherence, warmth, and user trust.

Solution

We crafted a website experience that feels as nourishing as Lumina’s products themselves — with a gentle tone, clear UI, soft visual language, and strategic storytelling. From the flow of product education to calming transitions, the site becomes a digital extension of Lumina’s skin philosophy.

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Philosophy

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Philosophy

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Philosophy

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Nourishing the Skin, Illuminating the Self — Through Design That Breathes Soft Power

Lumina is more than skincare. It’s a quiet ritual. A return to self. We designed a landing page that mirrors this: honest, grounded, and glowing. The final result isn’t just a site — it’s an experience of serenity, science, and self-love.